On June 28, Tripepi Smith President Ryder Todd Smith will speak at the League of California Cities’ Mayors & Council Members Executive Forum in Monterey, CA. Ryder will join a panel with Jeff Sloan, Renne Sloan Holtzman Sakai founding partner, and Tzeitel Paras-Caracci, City of Duarte council member, on a panel titled: Online Advocacy: How Social Media Influences Public Policy. Melissa Kuehne, Communications and Development Manager for the Institute for Local Government, will serve as the moderator.

The panel will discuss social media trends and constraints in government. Ryder will present best practices, platforms, and management tools that city leaders can leverage to effectively communicate and engage with residents and advocate for issues or their communities.

For more information on the LOCC Mayors & Council Members Executive Forum, click here.

Ryder is a frequently sought out expert on social media use by public agencies. He has previously spoken to the California Contract Cities Association, Municipal Management Association of Northern California, Municipal Management Association of Southern California, International City County Management Association, the League of California Cities North Bay Division, Orange County City Managers Association, and the San Diego County City Managers Association.

Tripepi Smith is a marketing, technology, and public affairs firm located in Orange County, California. Its clients include for-profit, non-profit, and public agencies throughout the State. Through a unique mix of marketing and technology prowess, Tripepi Smith provides a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghostwriting, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. The firm is one of the fastest growing public affairs firms in California.