The City requested that the marketing-technology-public affairs firm redesign its annual newsletter, The Saratogan. The publication features new infographics and a map highlighting key metrics for residents seeking to better understand the City’s milestones and accomplishments. The Saratogan’s refreshed layout and design will establish the theme for the rest of the communications materials update.
“Tripepi Smith has been a great partner in helping us deliver a consistent and strong brand that tells Saratoga’s story,” stated Crystal Bothelio, Saratoga’s deputy city manager. “The City of Saratoga is deeply committed to serving the residents of our community. A set of striking, visually-aligned materials will help get the word out about the great resources and services available to residents and build community pride. We’re excited to have Tripepi Smith taking part in that mission.”
“Across all departments, work is being done and progress is being made in Saratoga. Staff also understands the importance of a strong brand that communicates about these milestones while also reinforcing the history and culture of the City,” commented Kjerstin, senior graphic designer. “Many Saratogans will appreciate the City’s efforts to better communicate with them, and I’m happy Tripepi Smith could contribute.”
The City of Saratoga is an attractive residential community with a small-town vibe. Known for its high quality of life, excellent schools and distinctive businesses, Saratoga holds a special place in the hearts of residents and visitors alike. Saratoga has a vibrant art scene and a wealth of activities available to residents and visitors, and is home to some distinctive destinations. The City of Saratoga also boasts some of the best schools in the nation, spread across six districts. Many services were already in place when Saratoga incorporated in 1956. The City is proud to be served by a variety of public agencies.
About Tripepi Smith
Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provide a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of Culver City, City of Rolling Hills Estates, City of La Puente, City of Tracy, City of Cupertino, City of Duarte, City of Daly City, City of La Cañada Flintridge, City of Santa Ana, City of Paramount, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Inland Empire Utilities Agency and Climatec Energy Services.