Tripepi Smith Welcomes Nicole Weber as Junior Business Analyst

Nicole WeberTripepi Smith is excited to announce the addition of Nicole Weber, Huntington Beach resident, as a Junior Business Analyst, effective January 13, 2025.

“I’m excited to be joining the team at Tripepi Smith,” said Nicole. “I’m eager to leverage my past experiences to help our clients achieve meaningful, lasting impact in their communities. I am grateful for the opportunity to contribute to the team’s success and continue driving positive change.”

Nicole is a writer and creative strategist with a passion for data-driven storytelling. She is a recent graduate from the University of California, Berkeley, earning a degree in Sociology along with a Graduate Certificate in Business and Entrepreneurship. On campus, Nicole was a writing tutor and a five-year varsity member of the rowing team. Her experience with media and analytics, combined with her academic training, allows her to effectively bridge the gap between data and storytelling.

“We’re thrilled to welcome Nicole to the Tripepi Smith team,” said Ryder Todd Smith, President of Tripepi Smith. “Her unique blend of creative and analytical expertise will be a tremendous asset for our clients and internal team. We look forward to the contributions she will make in enhancing our team’s capabilities and driving impactful results.”

About Tripepi Smith

Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, aerial imagery, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith’s diverse clients include: City of American CanyonCity of Culver CityCity of CupertinoCity of Daly CityCity of DuarteCity of Grover BeachCity of Indian WellsCity of La Cañada FlintridgeCity of Lake ForestCity of Livermore, City of MalibuCity of NapaCity of PalmdaleCity of ParamountCity of TracyCalChoice Energy AuthorityCalifornia Joint Powers Insurance AuthoritySanta Clara County Fire DepartmentCosta Mesa Sanitary DistrictRowland Water DistrictCalifornia City Management FoundationRenne Public Law GroupWest Coast ArboristsScripps CollegeBlind Children’s Center and Climatec.