Amy Lattarulo-Conrad Joins Team Tripepi Smith

Amy Conrad HeadshotTripepi Smith welcomed Amy Lattarulo-Conrad to the team as its newest Director on January 16, 2023.

“I am delighted for the opportunity to join the talented and dedicated staff at Tripepi Smith who are committed to working hard for every client,” said Amy. “I look forward to contributing to the team in their efforts to increase engagement, positive change and growth in local communities. Tripepi Smith is a special firm that really cares about each client it serves, and I am proud to be a part of the team.”

Amy holds a degree in Communication and Political Science from San Diego State University and brings 22 years of experience in public relations, public affairs, non-profit communication strategy, trade association management, broadcast, radio and print.

Opening a boutique public relations and marketing firm in 2004, Amy increased her experience and developed rich relationships in San Diego County within the media, local government, education and in the non-profit sector.  Amy has worked for two cities in San Diego County as a communications professional, developing valuable knowledge about city operations, event planning and communication strategies inside local government.

After working for the PBS affiliate station in San Diego, a prominent Balboa Park museum and the City of Coronado’s Historical Center as their public relations director, Amy began to grow her boutique public relations and marketing firm to offer trade association management, retaining trade association clients for over 15 years. Amy is pitch perfect when it comes to securing media placement, a creative social media content creator, savvy in crisis communication, communication programming and is dedicated to helping to produce high quality and meaningful work.

“We are excited to add Amy to our team,” said Tripepi Smith CFO Nicole Smith. “Her rich experience and deep skill set are a wonderful addition to the company and will assist TS in providing valuable insights and top-notch results for our clients.”

About Tripepi Smith

Tripepi Smith is a marketing, technology and public affairs firm based in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. The firm’s unique mix of marketing and technology prowess provides a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. Tripepi Smith provides full content creation services, including: ghostwriting, collateral development, photography, video production, search engine optimization, email marketing, crisis communications, social media management and website design and execution. Tripepi Smith clients include: City of Santa AnaCity of Culver CityCity of Rolling Hills EstatesCity of TracyCity of Santa CruzCity of SnoqualmieCity of CupertinoCity of Daly CityCity of La Cañada FlintridgeCity of ParamountCity of Huntington BeachCity of El CerritoCity of Indian WellsCity of Yuba CitySanta Clara County Fire DepartmentIndustry Business CouncilNHA AdvisorsCalChoiceCalifornia Joint Powers Insurance AuthorityRowland Water DistrictCalifornia Contract Cities AssociationCalifornia City Management FoundationLeague of California CitiesInstitute for Local GovernmentRenne Public Law GroupInland Empire Utilities Agency and Climatec Energy Services.